SHARE ON
As Art Director, my team and I, helped to rebrand and modernize the brands packaging to reach new markets in CostCo and on Amazon. I lead in developing the packaging/CPG and POP templates inline with the third party vendor requirements for: Costco, Target, Kohl's, Lowe's and Home Depot. By utilizing in-house photographers, then overseeing the retouching of lifestyle shots used in packaging and marketing; we greatly eliminated the need for outside photographers. Our team accomplished our goals to great reception and well under budget.
